Hello yellow.
If you want to use our logo or name in your own material, first of all, thanks :)
Second, here’s everything you need, including file downloads and information on doing it in the right way.
A few pointers.
We’re not massive fans of rules, but when it comes to using our brand, we like to make sure that we look our best, every time (just like our clients). Below, you’ll find the rules for using our logo and brand in the proper way.
Room to breathe
We know that sometimes, space can be tight, but when it comes to our logo, it likes a bit of space to itself.
All of our files include pre-set exclusion zones which shouldn’t be altered or cropped out.
This is the minimum amount of space you need to place around our logo. This means that nothing else should appear within this area, including patterns, imagery (unless you’re using the logo over a background image), or other organisations’ logos.
The perfect size
When you’re using our logo in print, it should be at least 45mm wide (not including the exclusion zone). Online, this translates to roughly 170px wide.
Please don’t make our logo any smaller than this.
Well–proportioned
Please don’t change the proportions of our logo – we like to think that it’s perfect the way it is.
If you're stuck for room horizontally, or our logo looks out of proportion when compared to others which it appears next to, you can contact us and we’ll provide you with an alternative version.
Keeping colour simple
We love colour, but when it comes to our logo, there’s three options; grey, white and black.
Please only use the black option when colour reproduction isn’t an option. And only use the white option when you’re placing the logo on a dark background. Never recolour our logo to match your own brand colours.
When using the grey option, please don't recolour the dots to anything other than yellow. If they’re causing problems, just contact us and we’ll provide you with guidance.
Let’s do this.
Hopefully, you now understand how to use our brand, but if you’ve got any queries, or you’re trying to use our logo and it just doesn’t look right, feel free to contact us or email us at hello@panasmcinnes.com.
To get our logo files, just click on the button below. We provide our logos in PNG and JPG formats. If you need them in another format, please contact us.